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Are You Working With an Industry Pro? It Matters.

  • laceymalliard
  • Oct 21, 2023
  • 2 min read

Why working with a virtual assistant or online business manager within YOUR specific niche matters


Virtual assistants (VAs) and online business managers (OBMs) can be lifesavers for busy business owners. They can help with a huge range of tasks, from administrative work to social media marketing to customer service and beyond. But when it comes to choosing a VA or OBM, it's important to consider their niche.


A niche is a specific area of expertise or specialization. For example, some VAs specialize in working with e-commerce businesses, while others focus on helping coaches and consultants. When you choose a VA or OBM with a niche that matches your business needs, you can be confident that they have the skills and experience to help you achieve your goals.


Here are a few reasons why working with a virtual assistant with a specific niche matters:

  • They have deep expertise in your industry. VAs and OBMs who specialize in a particular industry have a deep understanding of the challenges and opportunities that businesses in that industry face. This means they can offer more tailored and effective support.

  • They can save you time and money. When you work with a VA or OBM who knows your industry, they can get up to speed quickly and start delivering results right away. This can save you a lot of time and money in the long run.

  • They can help you grow your business. VAs and OBMs with a niche can help you develop and implement strategies to grow your business. They can also help you stay ahead of the competition in your industry.


If you're looking to hire a VA or OBM, I encourage you to consider their niche. By choosing someone who specializes in your industry, you can get the support you need to succeed.


Here are a few tips for finding a VA or OBM with a specific niche:

  • Ask around. Talk to your network of business contacts to see if they have any recommendations.

  • Search Groups. There are a number of websites and directories where you can find VAs and OBMs with specific niches.

  • Search Hashtags. This is a great way to find accounts that are in your industry AND match your brand.


Once you've found a few potential candidates, be sure to ask about their experience, skills, and rates. Also, be sure to ask them how they would approach helping you achieve your business goals.


Working with a VA or OBM within your specific niche can be a game-changer for your business. By choosing someone who has the expertise and experience you need, you can succeed.




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